EMPOWERING THE OLD CITY OF NAN COMMUNITY TN ELEVATING NAN PROVINCE AS A CULTURAL TOURISM CITY CASE STUDY: THUNG NOI VILLAGE. PHUPHIANG DISTRICT. NAN PROVINCE

Abstract

The objectives of this research are 1) To study the capability of the Ban ThungNoi
community for enhancing to be a cultural tourism destination. 2) To propose directions for
creating the power of the old city of Nan’s community in elevating cultural tourism. This research
is qualitative analysis from in-depth interviews by randomly sampling 19 relevant persons/monks
and applying the obtained qualitative data for examining content analyze based on the research
objectives that are defined from the target area. The format are of case study “Empowering the
old city of Nan community in elevating Nan province as a cultural tourism city. case study : Ban
ThungNoi. thumbon Fai Kaew. aumphorPhuPiang. Nan province” was conducted in Ban ThungNoi.
Moo. 4. thumbon Fai Kaew. aumphorPhuPiang. Nan province.
The research found that.
1) The capability of the Ban ThungNoi community for enhancing to be a cultural
tourism destination
Problem characteristics for creating the Nan old town as a cultural tourism city. as the
overall. cleanliness in tourist attractions has not yet been applied into tourism activities. There is
still the management that is not ready in terms of public participation that needs to provide
garbage bins and facilitate transportation as well as bringing out the strengths of the community
identity in the main tourist attractions. Regarding cleanliness. there are villagers in ThungNoi
village and the committee must help to maintain the cleanliness as it ought to. In addition. with
the important characteristics of tourism by the community from the community itself. for
promoting the community by developing with people in the community as a learning center for
participation in development has not yet responded to the context in the community which has
not been released to those who would like to study as they should. As well as the characteristics
of the community. enhancing the potential of cultural tourism by cultivating the feelings of belief
from old-timers. old politics of Nan in the context of culture. strengthening family and
community. supporting in all parties to participate in the preservation of the good culture in art and culture. and creating valuable works for society to support regulations for coexistence among 
people. communities. and cultures for comprehension and implementation. 
2) The propose  irections for creating the power of the ol  city of Nan’s 
community in elevating cultural tourism 
The community has developed cultural tourism and economic tourism. The tourism 
development will be a shortcut to the economic development of the community that spreads 
into the local tourist destination. Tourism management supports or discusses to develop tourist 
attractions that are continuing develop and change depending on both external and internal 
factors which mainly focuses the leader. The development of cultural tourism is adapted as a 
benefit for attracting tourists to visit architectures and experience the way of life of people in the 
community. The culture of living in the society consists of equipment. methods and ideas. beliefs 
that are created for sharing together. The living method in the group. the society and culture in 
Ban ThungNoi community has various of characteristics according to different periods.